This one’s really interesting. But I realized this guy figured out how to crack self-promotion while being the reply guy.
And it hooks in one strategy on social media platforms, with another for your blog/newsletter:
- Give valuable insights in replies
- Link to articles on your blog or newsletter, which expands further on things
One way you could maximize this is by:
- Looking at all your best performing posts
- Turning them into posts on your website
- Use them in replies
A few benefits:
- Build trust via replies on a social media platform
- Increase traffic to your blog/site
- Increase conversions to your newsletter (if the content’s good)